British Airways Logos

On December 4, 1984, British Airways revealed a new identity and livery, created by Landor Associates. The choice of Landor sparked some controversy in the British design community, as it was unusual at the time for British companies to contract foreign agencies for design work. Perhaps in an effort to stem criticism, British Airways' press release made sure to mention that other aspects of the rebrand would be handled by British companies, naming suppliers of paints, signs and stationery before mentioning Landor.

The new livery featured three colours, which were called pearl grey, midnight blue and brilliant red. Many aspects of the Negus livery were kept. Although the shades were different, the lower part of the fuselage remained blue and the upper part had a slight colour change from white to "pearl grey". The part of the Union Jack that was on the lower part of the tailfin was also retained, while the upper part of the tailfin was changed to blue and emblazoned with British Airways' coat of arms. The font of the name was also changed.

The most distinctive change was the addition of the red "Speedwing" which runs along the entire fuselage. The Speedwing could also be seen in the airline's new logo.

Source: logos.wikia.com

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Bridgestone Logos

On the occasion of the 80th anniversary of the tire brand Bridgestone presents with an altered logo. Also, the claim has changed: "Your Journey, Our Passion," he is now. "Both of these changes reflect that Bridgestone focuses more on marketing to people as individuals, to communicate with a personal address the merits of the tires both emotional and functional level," said the statement from the company. The new brand statement "Your Journey, Our Passion" bring to the business philosophy of Bridgestone to the point, namely, to assist people in their daily activities and support.

A leaner, for Bridgestone new font will clearly airy word mark. From the appearance it is still technically and dynamically, acts precisely, which has a positive effect on readability. The redesign is subtle, but effective. One could say that instead of fat, fuel-eating tires, Bridgestone is now with aerodynamic shapes in branding the move as well as can be made out on the basis of new rounding the 'B' and the word mark.

Source: designtagebuch.de

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Braun Logos

With unique products the BRAUN is recognized by consumers for high quality devices, in addition to design unique in the market, generating credibility and recognition in the countries in which it operates. The German brand conveys to consumers the wonders to make the most of every day with products that offer quality, reliability, convenience and welfare. Whether ironing clothes, making beard, preparing a coffee or even brushing your teeth.

The story

The traditional company was founded in 1921 in the city of Frankfurt in Germany, the mechanical engineer Max Braun as a small electronics store. Two years later he began producing components for radio, and in 1925 began the production of derived plastics. In the year 1929 was already producing radios and amplifiers, becoming one of the largest companies in Germany. In 1932 innovated by combining radio and phonograph in a single device. Only in 1934 BRAUN, with the letter A in the spotlight, first appeared stamped on their products.

After the Second World War, despite having most of its facilities destroyed and have to be rebuilt, the company increased its product line with the launch of the famous mixers and electric shavers. At this time, the design of the product was not significantly different to that of other companies. After the death of its founder, his two sons - Arthur and Erwin - took on the management of the company. Although data on the work of his father, followed a new revolutionary manifested visibly through the design of products and marketing strategies adopted. The BRAUN is undoubtedly one of the companies that have most influenced contemporary design through the creation of a series of aesthetic products of lasting value, independent of any fads, such as in 1948 when it presented an electric shaver, which would become quickly the market leader in Europe.

Source: mundodasmarcas.blogspot.com

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Bp Logos

We’re getting kind of sick of saying this, but BP’s latest latest attempt to stop oil from gushing into the Gulf of Mexico has failed — yet again. The oil spill is quickly becoming the largest environmental disaster in US history and BP’s unsuccessful efforts to find any sort of solution are infuriating. Considering these circumstances, most people think BP’s bright green flower logo doesn’t really reflect the reality of the situation — which is why LogoMyWay.com has kicked off a $200 BP Logo Redesign Contest that challenges designers to come up with a “slick” new logo that reflects the company’s current slimy situation.

The BP Logo redesign contest will go for another 12 days and the entries they’ve already received are quite impressive — not to mention completely appropriate. BP’s sunflower has been turned into everything from a puddle of oil to a gas hose to a skull. The clever incarnations are exactly what BP needs to bring their logo up to date with the murky situation their company is currently in.

The latest news on the oil spill is perplexing — we thought it couldn’t get more confusing after the “top hats”, “junk shots” and “top kills”, but it has. The latest tactic of plugging the well with heavy mud and capping it with cement has failed after an initial positive outlook. Now BP will try to cover the leak with a containment dome — yes, that’s what we are thinking, haven’t they tried and failed with that already? They say this time it might work. In the meantime get your designs in for this great logo contest and help show the world what BP really is, a big greasy mess.

Source: inhabitat.com

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